I never perfected an invention that I did not think about in terms of the service it might give others… I find out what the world needs, then I proceed to invent” – Thomas Edison

Never give in. Never give in. Never, never, never, never — in nothing, great or small, large or petty — never give in, except to convictions of honour and good sense. Never yield to force. Never yield to the apparently overwhelming might of the enemy.

Winston Churchill

People Tend to Remember Only….

•10% of what we read
•20% of what we hear
•30% of what we read & hear
•50% of what we hear and see
•70% of what we say
•90% of what we say and do

eMarketer predicts that online advertising will exceed spending on print advertising for the first time.

Online advertising in 2012 $39.5 billion
Print advertising in 2012 $36.5 billion

By 2016 the projection is $62 billion for online and $32.3 billion for print.