I have delivered comprehensive digital marketing strategies as well as optimized websites and social networks for clients in a variety of industries. Here is a glimpse of my previous marketing services provided to past or current clients and work experience gained over the years. Examples of the Social Media Management, Blogging, SEO, Branding, Advertising, Creative, Market Research services that I’ve done over the years to get an idea on what my Expertise are so YOU can see where I can help you SUCCEED the most!
View Examples of Marketing Strategy and Solutions Provided:
I specialize in social media marketing and content marketing strategies and solutions. I have had clients in a variety of industries such as Travel & Tourism, Ski Resort, Non-Profit, Retail, HVAC, Health & Fitness and Business Consulting to name a few. Over the years I have had real world experience with Social Media Management, Search Engine Optimization, Content Marketing and Market Research that resulted in successful marketing solutions for businesses. As a digital marketing consultant I will help grow and optimize your online presence, visibility and reach while driving traffic to your website and social networks. Below you can view previous marketing strategies and solutions I have provided to get a better idea of my expertise, so we can fit my digital marketing strategies into your existing business goals.
Social Media Management Experience – Digital Marketing Services
Client: Midwest Jewelers & Estate Buyers
Industry: Retail – Jewelry Store
Services/Tactics:
- Social Media Management, Optimization & Development
- Social Media Analysis & Strategy
- Social Listening & Monitoring Strategy
- Social Contest Development, Management & Analysis
- Social Engagement and Outreach Strategy
- Custom Graphic Design for Social Media Profile Backgrounds and Header Image
Results:
By implementing social media marketing services, search engine optimization and content marketing services Midwest Jewelers & Estate Buyers developed a strong optimized web and social presence where there was little to none before. Now the client was ranking for keywords relevant to their industry and their local community, expanding their reach and visibility of their website and branded messages.
- Facebook Post Reach = 98% increase in engagement and an average of 61 views per post; a total of 21,324 post views in 10.5 months
- Facebook Total Reach = 82% increase in total reach
- Facebook Timeline Page Visits = 79% increase in timeline visits and an average of 26 visits per month
- Total External Referrers Visits = 73% increase in external referrers
- Facebook Likes = 58% increase in likes and a total change of 169 likes in 11 months
- Post Likes = 741 total in 11 months
- Post Shares = 67 total in 11 months
- Post Comments = 63 total in 11 months
- Facebook Post Clicks = 2,050 total in 11 months or an average of 186 post clicks a month
- Google Local Total Page Views = 85,197 views in 10 months
- YouTube Total Video Views = 259 views in 10 months
- Pinterest Repins Total = 136 repins in 9 months
- Instagram Likes Total = 172 likes in 7 months
- Clicks to Website from Yelp Total = 45 clicks in 10 months
Social Networks:
- Facebook = 290 total followers in 11 months
- Twitter = 103 total followers in 10 months
- Google Plus = 26 total followers in 10 months
- Pinterest = 63 total followers in 9 months
- Instagram = 63 total followers in 7 months
- YouTube = 7 total subscribers in 10 months
Client:Gibson Air
Industry: HVAC
Services/Tactics:
- Social Media Management, Optimization & Development
- Social Media Analysis & Strategy
- Social Listening & Monitoring Strategy
- Social Engagement and Outreach Strategy
- Local SEO Management, Optimization & Strategy
- Custom Graphic Design for Social Media Profile Backgrounds and Header Image
Results:
By implementing social media marketing, search engine optimization and content marketing services Gibson Air developed a strong optimized web and social presence where there was little to none before. Through consistent social media posting of relevant and engaging content and intensive research Gibson Air was now ranking on the first page of major search engines for relevant keywords which ultimately expanded the reach and visibility of Gibson Air’s messages. Organic traffic to the clients website saw a steady increase each month once digital marketing services were implemented.
- Facebook Post Reach = 25% increase in post views and an average of 19 views per post; a total of 5,572 post views in 10.5 months
- Facebook Total Reach = 95% increase in total reach
- Facebook Timeline Page Visits = 74% increase in timeline visits and an average of 15 visits per month
- Facebook Post Likes = 117 total in 11 months
- Facebook Post Shares = 30 total in 11 months
- Facebook Post Clicks = 474 total in 11 months or an average of 43 post clicks a month
- Google Local Total Page Views = 22,302 views in 10 months
- YouTube Total Video Views = 102 views in 10 months
- Pinterest Repins Total = 122 repins in 9 months
- Instagram Likes Total = 188 likes in 7 months
- Clicks to Website from Yelp Total = 32 clicks in 6 months
Social Networks:
- Facebook = 70 total followers in 11 months
- Twitter = 130 total followers in 10 months
- Google Plus = 43 total followers in 9 months
- Pinterest = 48 total followers in 9 months
- Instagram = 45 total followers in 7 months
- YouTube = 4 total followers in 9 months
Newsletter & Email Marketing Experience:
Client: Midwest Jewelers & Estate Buyers
Results:
- Maintained an average of a 45% open rate with 4 newsletters sent out in an 11 month time span
- Generated an average of 4 clicks to website per newsletter
Search Engine Optimization Experience:
Client: Midwest Jewelers & Estate Buyers
Results:
- In just 8 months, an 76% increase in organic search traffic to the company’s website
- Overall traffic saw an average of 1,447 visits to website each month
- Page visits were up to 3.7 pages per visit
- Social referrals to website saw an average of 37 visits per month
- Average visit duration on website up to 1 minute vs. 30 seconds before my services
- Impressions earned in 8 months = 33,000
- An average of 176 clicks on website in 8 months
- First page ranking for all major key search terms
Client:Gibson Air
Results:
- In just 8 months, an 70% increase in organic search traffic to the company’s website
- Overall traffic saw an average of 637 visits to website each month
- Page visits were up to 2 pages per visit
- Social referrals to website saw an average of 20 visits per month
- Average visit duration on website up to 1.5 minute vs. 28 seconds before my services
- Impressions earned in 8 months = 77,545
- An average of 140 clicks on website in 8 months
- First page ranking for all major key search terms
Print Media Advertising / Event Flyer / PDW for The University of Michigan-Dearborn
Creative / Branding / Logo Design / New City Vodka
Creative / Branding / Advertising / Copywriting / Brochure Side 1 / ParkView Home Health Care
Strategy / Supply Chain Optimization / Manufacturing Industry – printed paperboard mailers
Social Media Management / Strategy / Branding
Social Media Consulting / Strategy / Digital Presence / Sweepstakes / Market Square – Your Neighborhood Market
Blog Post Copywriting:
My blog posts written while working at Oster and Associates:
- 8 Tips to Get Your Special Event Covered by the Media
- How Advertising Brought Life to San Diego
- Changing Technologies in PR in the Digital Era
- Five Takeaways from Media Day 2013
My blog posts written for San Diego Social Media Examiner:
Social Media Banners (custom profile backgrounds, profile images, etc.)
Contact Information:
Interested in me working some marketing magic for you? Contact me via email at Tonycor23@gmail.com or fill out a form on the contact page and we can begin building your dominant online presence!