Event Marketing Example Using Social Media

Check out my previous marketing experience as an Events Engagement and Capturing the Experience Division team member.

The Project:

The Ford Focus Pilot Event, was a test drive of the new 2012 Ford Focus where the participant would drive, be recorded and the video would be shared virally. The goal was to re-brand the new 2012 Focus through a physical experience and viral marketing.

Read more HERE via Marketing Projects

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